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Design that moves

One subscription, unlimited generations. Every page a masterpiece — not a template.

Choose a plan to start generating You have an account but no active subscription. Pick a plan below to unlock full access.

Starter

$ 49

per month, billed monthly

For founders and solo designers who demand beautiful output.

  • Unlimited page generations
  • Shareable public URLs
  • HTML export (download)
  • Community gallery
  • Claude Sonnet model
Get Starter

Studio

$ 199

per month, billed monthly

For agencies and teams where design quality is the product.

  • Everything in Pro
  • White-label exports
  • Team seats (up to 5)
  • Dedicated Slack support
  • Custom model fine-tuning
Get Studio

Cancel anytime

No lock-in. Cancel from your billing portal whenever you want. No questions asked.

Instant access

Your subscription activates immediately after checkout. Start generating in seconds.

Secure payments

Payments processed by Stripe. Forma never stores your card details.

Common questions

Everything else, email us.

Is there a free trial?

Not currently. Forma is a premium tool and pricing reflects that. Every plan pays for the AI compute and engineering that makes the quality possible.

What counts as a "generation"?

Each time you click Generate and Forma produces a complete HTML page — that's one generation. All plans include unlimited generations.

Can I share what I build?

Yes. Every generation gets a unique public URL you can share with anyone. They don't need an account to view it.

Can I use the HTML in client projects?

Yes. The HTML you download is yours. Use it however you like — hand it to developers, drop it in a CMS, ship it as a landing page.

What's the difference between plans?

Starter covers everything most people need. Pro adds priority queue and removes attribution. Studio is for agencies needing team access and white-label output.